Weaving Sparkling Online Presence For Ahika With Custom SEO and Digital Marketing Strategies for Google and Facebook
Case Study For Ahika
- BUSINESS BRIEF
Ahika is an online brand specializing in designing trendy and comfortable ethnic wear for women. Our goal is to make Indian ethnic wear more captivating and accessible for the modern woman. Ahika offers a wide range of contemporary designs at affordable prices. Our collection includes Crepe Kurtas, Cotton Embroidery Kurtas, Kurta-Palazzo sets, Rayon Kurtas, and more. Explore our vast selection of bold colors, eye-catching prints, and different materials. We strive to blend ethnic elements with modern influences, aiming to establish ourselves as a leading Indian wear brand that celebrates the effortless beauty of womanhood. We prioritize delivering premium quality products and ensuring customer satisfaction.
Meta Paid Ads
After performing a thorough research on the requirements of the brand, we created a strategy to help them succeed with their targeted online sales. As we started working on our Ecommerce strategy, we were getting the desired results for the brand.
Improved their SEO ranking by 40%
Improved ROI with Meta paid by 20%
Improved ROI with Google ads by20%
The Results - Since We Started
Ahika had an issue with their sales because they were unable to complete the target for the month leading to a loss in their business through online means. To resolve their issue and bring success to their online business, we created an Ecommerce strategy keeping the marketing of the platform in mind. We started by working on their Social Media accounts by posting updates and about their products targeting the audience around the world. We crafted some strategies and to do so, we checked the data insights and improved the conversion rate on the website.
With an improvement in conversion rate, the retention rate improved too along with an increase in engagement of customers. This was made possible by running Meta paid and Google ads. We also did email marketing for the brand keeping check on all the users and engaging new customers with the products and services offered by Ahika. With our engagement on social media, we were successfully able to get the desired results. SEO of the website helped them to improve their ranking on different search engines as we did a thorough research on the keywords to build the right Search Engine strategy.
Solutions Offered -
How Our Ecommerce Growth Plan Helped Them Gain Sales Through Their Website
Online businesses help your sales skyrocket because people like to browse through the Internet before making a purchase for a product or service. They would like to have their hands on all the options that are available in the market allowing them to make the right decision making their money worth. Ahika is an online brand going through the same issue for not being able to generate sales through their website. They had a target in mind and couldn’t fulfill it due to marketing issues with their website. The website was lacking behind on marketing platforms leading to less sales throughout the month. They wanted us to improve their sales and asked us to do whatever is required to perform the task.
Problem Statement -
Unable To Generate The Targeted Amount Of Sales Through Online Business
Here is the difference in the website performance
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