From Digital Transformation to Online Brilliance: Unleashing Ahika Brand's Website Redesign and Migration Success Story!
Case Study For Ahika
- BUSINESS BRIEF
Ahika is a one-of-a-kind online brand that specializes in designing fashionable and comfortable ethnic wear for women. Our aim is to make Indian ethnic wear more intriguing and easy to wear for the modern women of today. From routine yet unique office looks to party wear, Ahika offers a wide range of contemporary designs at affordable prices. The brand's vision is to become the leading Indian wear brand that celebrates the effortless beauty of womanhood. So join us in our journey to embrace the beauty of Indian ethnic wear with Ahika.
Mobile App Development
Ahika's migration from Magento to Shopify was a seamless process that resulted in significant organic traffic gains. Despite the migration, the site's ranking and traffic remained unaffected. Moreover, the new Shopify website's user-friendly interface helped the client recover lost visibility and ensured a smooth browsing experience for its users.
Here's what we achieved for Ahika's website with our successful website redesigning and shopify migration:
Better UI/ UX For New Website
Improved Conversion Rates
Increased Traffic & Conversion Rate
Reduced Bounce Rates
The Results: Since We Started
For this project, we worked with a renowned brand whose website presented users with a complicated journey. After conducting extensive research and audits, our team concluded that the website required a redesign and migration to a new platform. We recommended Shopify as the ideal option due to its exceptional designs and value-added features that would significantly enhance the user experience. Our team embarked on the redesign process, customizing the themes and optimizing the display of product images. We also employed other strategies that would help improve the UI and UX of the website. We proceeded with the Magento to Shopify migration as the next step, which involved comprehensive data migration.
Our team handled everything from branding design, website design, and development to content page migration, customer import, and more. Additionally, we ensured that Ahika's new website is responsive and adapts seamlessly to smaller screen sizes of tablets and mobile phones. With our designer and developer's expertise, we incorporated cool hover-over effects that enhance the user experience. Our team also ensured a smooth transition for customers and subscribers from Magento to Shopify while retaining their reward points and store credits. Finally, our team meticulously tackled the shipping setup, Google Analytics integration, and search console, leaving no detail overlooked.
We made sure to preserve the brand's SEO rankings by adding 301 redirects to the old links and optimizing the titles and meta tags of all products and website sections. Even after the domain was pointed to the Shopify account, we ensured that the emails continued to function flawlessly. We also updated the links for products and categories in Google Ads to ensure continued functionality. Before launching the new Shopify website, we thoroughly tested it to ensure it loads faster and is completely bug-free. Ultimately, our team completed the Magento to Shopify migration process without any issues, ensuring your website's uninterrupted operation. We also developed their Mobile App Last year.
Navigating Success For The Brand Through Remarkable Designing & Migration Solutions
Despite having a strong customer base, Ahika needed help with multiple functionality issues on their Magento website. As a result, the website's user interface and user experience were poor, which led to a low conversion rate and hindered its potential for phenomenal growth. In order to recover their lost online visibility and achieve a greater organic ranking, Ahika approached us for efficient solutions and strategies to enhance their customer experience. We worked closely with Ahika to suggest effective solutions that would drive their brand to new heights and provide them with a great customer experience.
Unveiling the Problems Causing Hindrances For Ahika's Digital Presence
Here is the difference in the website performance
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We have had the pleasure of working with MakkPress Technologies for our website. They are able to provide us with timely solutions to all our problems and their team is very friendly and cooperative. We will highly recommend MakkPress Technologies for your digital marketing needs.
We onboarded MakkPress for our Shopify website speed optimization & website development services. The representative from MakkPress always responded to our requests on time. will recommend Makkpress for anything related to shopify stores!
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As an entrepreneur, I see improvement in my newly launched website. SEO & Social media work was excellent, and the team was also very supportive & professional. I would recommend MakkPress for digital marketing services!