Boosting Pomcha Sales: Improving Search Engine Optimization Effortless Shopping.
Case Study of Pomcha
- BUSINESS BRIEF
Pomcha is a Jaipur-based online brand that sells multiple categories of products digitally. They work in B2C categories and provide excellent quality services. Pomcha sells goods like lehnga, suits, anarkali suits, sharara sets, and more. They are known for their quality goods, timely delivery, and satisfied customers.
Apart from this, they also sell products for different groups. They sell earrings, child clothes, and more categories to serve multiple customers.
After doing everything the Pomcha store told us, we finally provided them with the completed project. The client was happy with the outcome and the results brought by our dedicated SEO team. So, in the end, we analyzed the ranking of the website and compared it with the previous one. There is a significant difference between the website search engine's position. Here are the things that we improved with our SEO efforts.
Increased Organic Traffic
Improved Keyword Ranking
Results Since We Start Working:
After getting the project first, we analyzed the website from the basics to not miss out on anything. After that, our expert team started the task of identifying the keywords that would contribute to the achievement of the Pomcha website. Well-researched keyword implementation helps the website rank high even when someone searches with similar keywords.
Thus, we conduct a thorough analysis of the website to find the similar keywords that user enters when searching for product or services similar to their website. After finding the keywords, we started working on the on-page optimization. With this, we optimized the meta tags, meta descriptions, and titles of the website.
We were dedicated to ranking the 50 keywords of their website, so our team was doing this work by fixing the technical issues, off-page elements, and more. We worked on all the techniques like compression, reducing HTTP requests, and fixing all the major issues.
Therefore, after implementing the 50 keywords properly, we found that the website started ranking high when someone entered a keyword similar to those 50 words.
Conducting Keyword Research to Improve Your Website's Search Engine Ranking
In today's world, having an online presence to reach a wider audience is most important. Nowadays, most probably all businesses have an online store that they have created to get profitable results and sales. Online marketplace makes it simple to promote, show, and sell products. However, there are some elements that you need to consider when creating a website.
One of the important factors is to choose the right marketing strategy. It will help you to know how fast your website is reaching the consumers. To fix these issues, you need to optimize your website with the best SEO practices, which is only possible by choosing a proficient professional who is excellent in this work.
SEO stands for search engine optimization, a technique that can impact the ranking of any ecommerce website. Each step for SEO practice must be taken with precise steps and attention.
Thus, the website Pomcha was struggling with a low ranking on search engines. To fix this issue, we took the responsibility to optimize their website and its ranking.
Unlocking Google Ranking Strategies by Improving Keyword Search
Here is the difference in the website performance
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