The digital world is always evolving, and several times, the past solutions and choices you took for your business do not seem to work in the current scenario. The E-commerce industry has been updated with technologies, ideas, and practices. Hence, your business, by adapting to these changes, might require e-commerce migration or BigCommerce migration services for better performance.
Replatforming or migration can benefit your business and make it competitive in the market. Although it can be a time-consuming process, choosing the right strategies and platform can help your website grow. Here, we will explain about e-commerce migration and the right ways to do it successfully.
What is E-Commerce Migration?
E-commerce migration, also known as Ecommerce replatforming, means shifting your business website from one platform to another. Most businesses or retailers use this process when their website stops generating any profit on their current ecommerce platform. E-commerce migration is considered a time-consuming and complex process. However, it is a necessary process for companies to stay up to date with the latest trends, update their user experience, and decrease maintenance costs.
When you choose to migrate your website to the right platform by taking the proper actions, it can help your business in countless ways. It can improve your website’s performance and help with modern application integrations. Let’s take a look at the effective steps required for a successful Wix, BigCommerce, or shopify data migration services.
5 Must Follow Steps For E-Commerce Migration
1. Catalog Your Existing Data
To successfully migrate your e-commerce business, you must collect and organize all the required data and content. Make an outline of the pages and their locations on your website. This will help you determine how much data is moved to the platform. You can remove duplicate listings and inactive customer accounts while cataloging to remove junk from your database.
2. Identify Your Business Goals
Before data migration, outline your business needs and the modifications you require on the new platform. A clear understanding of your company’s requirements will help you understand how much the new platform will benefit your business. Your goals might include logistic management, customer service, sales, digital marketing, finance accounting, etc. Hence, after re-platforming, you must check that the new e-commerce platform fulfills all the requirements that your website needs.
3. Keep Your New Site Design Ready
Before moving your data to a new platform, you must have the new website ready with all important features. Hence, it is necessary to create your new website design before shifting to a new platform. Design your new website and keep it on staging. It will help you to check all the features and test the design before making it live.
4. Back-Up All Your Necessary Data
Before you migrate your website to a new e-commerce platform, you must back up all your old data. If something goes wrong during the migration, your data will not be lost, and the most recent version of your website will be saved. Backing up your data helps you protect crucial information related to your customer database, products, profiles, order histories, etc. You can opt for BigCommerce migration services to have a smooth migration from one platform to another.
5. Test Your New Website Thoroughly
Testing your new website is a vital step in the e-commerce world. After you migrate your data to a new platform, thoroughly test all the website pages, functionality, site elements, and other processes. A few things that you must check include the website navigation, emails, checkout process, cart functionality, product filtering, search functionality, etc. Testing your new website helps you improve the things your website lacks before launching it.
Why You Should Migrate Your Ecommerce Website?
Migrating your website from one platform to another requires a lot of effort, time, and money. However, if you see that your old website can not perform well in the long run, it can cost you a fortune. Some of the reasons that explain why you need ecommerce or shopify data migration services or website upgradation to a new platform are -
Poor performance due to lack of modern features